A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum by Sunday Riley in a 0.5 oz bottle with a gradient blue and white design featuring advanced retinoid blend details.
A+ High-Dose Retinoid Serum 50ml pack shot
A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum

A+ High-Dose Retinoid Serum

$85.00
A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum by Sunday Riley in a 0.5 oz bottle with a gradient blue and white design featuring advanced retinoid blend details.
A+ High-Dose Retinoid Serum 50ml pack shot
A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum

A+ High-Dose Retinoid Serum

$85.00

An advanced-strength retinoid serum delivers a 6.5% solution of stabilized retinoid blends and botanical, retinol-alternative extracts into the skin. 

Combining 5% retinoid ester blend, 1% liposomal-encapsulated retinol blend, and 0.5% blue-green algae with natural, retinoid-alternative activity, this serum fights the signs of aging and improves the look of congested and UV damaged skin. Encapsulated CoQ10 helps to improve the appearance of aging or damaged skin, while rare, Hawaiian white honey, bisabolol, cactus extract, and ginger balance and soothe the skin for the appearance of a calmer, even-toned complexion.

Sulfate-Free, Paraben-Free, Gluten-Free, Soy-Free, Phthalate-Free, Fragrance-Free, Vegetarian.
Title

ANTI-WRINKLE SUPPORT

COLLAGEN SUPPORT

PORE SIZE

SURFACE REDNESS

COLLAGEN 
SUPPORT

PORE SIZE

SURFACE REDNESS

Title

Does this work for sensitive skin?

Yes! A+ combines 5% Hydroxypinacolone Retinoate (sourced from USA) - a next-generation retinoid that binds directly to skin’s retinoid receptors for targeted results - with 1% liposome encapsulated retinol for a steady, controlled release. This dual approach delivers visible improvements in texture and tone while reducing the risk of irritation common to traditional retinoids. 

 

To keep sensitive skin calm and resilient, A+ is enriched with rare Hawaiian white honey, a natural humectant that helps defend against environmental stressors, soothing prickly pear extract to comfort and calm, and ginger to help reduce the look of surface redness. Together, these ingredients support a strong, healthy skin barrier, locking in hydration, limiting water loss, and ensuring your skin stays balanced while reaping the full benefits of retinoids.

I'm scared of retinol - I don't want red, flaky skin

Retinization is the dreaded “break-in” phase with traditional retinoids - with dryness, redness, and peeling, as your skin works to adjust. With A+, our Hydroxypinacolone Retinoate (HPR) binds directly to retinoid receptors, skipping the conversion steps that can cause irritation with retinol - and unlike prescription retinoic acid, it doesn’t deliver the abrupt “shock” that can trigger redness, heat, and stinging. You get powerful results without the uncomfortable side effects.

How to Use 

Apply 1-2 pumps in the evening to clean, dry skin. For targeted instructions, see below:

FOR NEW RETINOID USERS: Use two days on, two days off. Work your way up to every other day, then to daily, evening use. Follow with a gentle oil or moisturizer, like C.E.O. Glow or Juno. Use an AHA serum, like Good Genes Lactic Acid Treatment, on alternate nights to sweep away dead skin cells.

FOR ADVANCED RETINOID USERS: Use daily, in the evenings. Follow with a gentle oil or moisturizer, like C.E.O. Glow or Juno. Use an AHA serum, like Good Genes Lactic Acid Treatment, in the mornings to sweep away dead skin cells.

FOR SENSITIVE SKIN: Apply a few drops of a gentle, moisturizing oil, like C.E.O. Glow or Juno to your skin before applying A+ Serum.

Clean Ingredient Spotlight

Clinical Results

In a clinical study of 33 participants:

 

FINE LINES + WRINKLES

 

In 2 weeks, an improvement in the appearance of fine lines

In 4 weeks, an improvement in the appearance of wrinkles

 

In 6 weeks: 100% of participants saw a statistically significant improvement in the reduction of the appearance of fine lines. 

 

In 4 and 6 weeks: Using Silicone Replica Analysis, there was a statistically significant reduction in both depth and width of wrinkles

 

FIRMNESS

In 2 weeks, an improvement in skin firmness

 

PORE SIZE

In 2 weeks, an improvement in the appearance of pore size

 

SURFACE REDNESS

 

In 1 week, an improvement in the appearance of skin tone evenness and surface redness

After 1 week, 96.97% of women agreed this product makes their skin appear calmer

 

Results from a study of 33 women by an independent lab, taken by cutometer, silicone replica analysis, and expert grader 

Pregnancy-safe

We recommend avoiding all retinoids, including this product, during pregnancy. As with anything to do with decisions made during pregnancy and breastfeeding, we recommend discussing it with your healthcare provider. 

Formula Breakdown

Exfoliating / Retexurizing / Revitalizing

Food-grade, biobased, vegan Lactic Acid (sourced from France)

 

Botanical Skin Soothers – Fermented in USA

Opuntia Tuna Fruit Extract (Prickly Pear Fruit)

Cypripedium Pubescens Extract (Lady's Slipper Orchid)

Opuntia Vulgaris Leaf Extract (Prickly Pear “Leaf” or Pad)

Agave Tequilana Leaf Extract (Blue Agave)

Arnica Montana Flower Extract (Arnica)

Aloe Barbadensis Leaf Extract (Aloe)

Saccharomyces Cerevisiae Extract (Yeast from Fermentation)

 

Skin Brighteners

Stearyl Glycyrrhetinate (Licorice)

Glycyrrhiza Glabra (Licorice) Root Extract (sourced from Japan)

 

Skin Moisturizers

Caprylic/Capric Triglyceride

Squalane

  

Humectants

Propanediol (corn-derived, biobased humectant)

Butylene Glycol (sourced from Japan)

 

Chelating Agent

Sodium Phytate (sourced from Germany)

 

pH Adjustment / Neutralizer

Potassium Hydroxide (cleaner alternative to DEA, TEA)

  

Thickener

Xanthan Gum 

 

Skin Conditioning / Barrier Support

PPG-12/SMDI Copolymer (sourced from Japan)

Dimethicone (ultra high purity, sourced from USA)

Phenyl Trimethicone (ultra high purity, sourced from USA)

Disiloxane (ultra high purity, sourced from USA)

 

Emusifiers 

Glyceryl Stearate (sourced from USA)

Ceteareth-20 (sourced from USA)

Cetearyl Alcohol (sourced from USA)

Stearic Acid (vegan, sourced from USA)

PEG-100 Stearate (derived from plant-based stearic acid and tested extensively for purity (specifically 1,4-dioxane impurities))

 

Preservatives

Leuconostoc/Radish Root Ferment Filtrate (sourced from USA)

Phenoxyethanol (sourced from USA)

Caprylyl Glycol (sourced from USA)

Chlorphenesin (sourced from USA)

 

Botanical Support

Cymbopogon Schoenanthus Oil (Lemongrass)

Does this work for sensitive skin?

Yes! We use highly-purified, food grade lactic acid derived from corn fermentation. This creates a higher quality lactic acid that is perfect for sensitive skin barriers. Prickly pear, aloe, and arnica work to calm the look of the skin, supporting overall skin wellness. 

What if I have dry skin? Oily skin? 

Yes, Good Genes is great for both dry and oily skin.
It’s a lactic acid treatment that gently exfoliates the surface of the skin while also hydrating and brightening, making it incredibly versatile.

 

For dry or dull skin: It removes flaky buildup and dry dead skin cells while delivering hydration, glow, and brightness, so skin looks plumper, smoother, and more radiant.

 

For oily or breakout-prone skin: It helps clear out congestion and debris, smooth rough texture, and visibly reduce the look of discolorations. without stripping the skin.

 

Good Genes is formulated to be non-drying, non-stripping, and barrier-supportive, which makes it a favorite across skin types and all ages - even sensitive skin.

Clean Ingredient Spotlight
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Clinical Tests

Clinically proven to immediately and significantly plump the look of fine lines and boost radiance in just 3 minutes.
Size
$85.00
Quantity
Title
Title

Before + Afters 

Before + Afters 

6 weeks: Improvement in look of surface redness, tone, firmness, texture

After using Good Genes Before Using Good Genes
Before
After

6 weeks: Improvement in look of texture and surface redness

Before
After

Before + Afters 

 6 weeks: Improvement in look of firmness, skin tone, surface redness, pore size

After using Good Genes Before Using Good Genes
Before
After

6 weeks: Improvement in look of clarity, texture, and surface redness

Before
After
Title
A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum by Sunday Riley in a 0.5 oz bottle with a gradient blue and white design featuring advanced retinoid blend details.
A+ High-Dose Retinoid Serum 50ml pack shot
A+ High-Dose Retinoid Serum
A+ High-Dose Retinoid Serum

A+ High-Dose Retinoid Serum

$85.00

An advanced-strength retinoid serum delivers a 6.5% solution of stabilized retinoid blends and botanical, retinol-alternative extracts into the skin. 

Combining 5% retinoid ester blend, 1% liposomal-encapsulated retinol blend, and 0.5% blue-green algae with natural, retinoid-alternative activity, this serum fights the signs of aging and improves the look of congested and UV damaged skin. Encapsulated CoQ10 helps to improve the appearance of aging or damaged skin, while rare, Hawaiian white honey, bisabolol, cactus extract, and ginger balance and soothe the skin for the appearance of a calmer, even-toned complexion.

Sulfate-Free, Paraben-Free, Gluten-Free, Soy-Free, Phthalate-Free, Fragrance-Free, Vegetarian.
Title
Title

Does this work for sensitive skin?

Yes! A+ combines 5% Hydroxypinacolone Retinoate (sourced from USA) - a next-generation retinoid that binds directly to skin’s retinoid receptors for targeted results - with 1% liposome encapsulated retinol for a steady, controlled release. This dual approach delivers visible improvements in texture and tone while reducing the risk of irritation common to traditional retinoids. 

 

To keep sensitive skin calm and resilient, A+ is enriched with rare Hawaiian white honey, a natural humectant that helps defend against environmental stressors, soothing prickly pear extract to comfort and calm, and ginger to help reduce the look of surface redness. Together, these ingredients support a strong, healthy skin barrier, locking in hydration, limiting water loss, and ensuring your skin stays balanced while reaping the full benefits of retinoids.

I'm scared of retinol - I don't want red, flaky skin

Retinization is the dreaded “break-in” phase with traditional retinoids - with dryness, redness, and peeling, as your skin works to adjust. With A+, our Hydroxypinacolone Retinoate (HPR) binds directly to retinoid receptors, skipping the conversion steps that can cause irritation with retinol - and unlike prescription retinoic acid, it doesn’t deliver the abrupt “shock” that can trigger redness, heat, and stinging. You get powerful results without the uncomfortable side effects.

How to Use

Apply 1-2 pumps in the evening to clean, dry skin. For targeted instructions, see below:

FOR NEW RETINOID USERS: Use two days on, two days off. Work your way up to every other day, then to daily, evening use. Follow with a gentle oil or moisturizer, like C.E.O. Glow or Juno. Use an AHA serum, like Good Genes Lactic Acid Treatment, on alternate nights to sweep away dead skin cells.

FOR ADVANCED RETINOID USERS: Use daily, in the evenings. Follow with a gentle oil or moisturizer, like C.E.O. Glow or Juno. Use an AHA serum, like Good Genes Lactic Acid Treatment, in the mornings to sweep away dead skin cells.

FOR SENSITIVE SKIN: Apply a few drops of a gentle, moisturizing oil, like C.E.O. Glow or Juno to your skin before applying A+ Serum.

Clean Ingredient Spotlight

Clinical Results

In a clinical study of 33 participants:

 

FINE LINES + WRINKLES

 

In 2 weeks, an improvement in the appearance of fine lines

In 4 weeks, an improvement in the appearance of wrinkles

 

In 6 weeks: 100% of participants saw a statistically significant improvement in the reduction of the appearance of fine lines. 

 

In 4 and 6 weeks: Using Silicone Replica Analysis, there was a statistically significant reduction in both depth and width of wrinkles

 

FIRMNESS

In 2 weeks, an improvement in skin firmness

 

PORE SIZE

In 2 weeks, an improvement in the appearance of pore size

 

SURFACE REDNESS

 

In 1 week, an improvement in the appearance of skin tone evenness and surface redness

After 1 week, 96.97% of women agreed this product makes their skin appear calmer

 

Results from a study of 33 women by an independent lab, taken by cutometer, silicone replica analysis, and expert grader 

Pregnancy-Safe

We recommend avoiding all retinoids, including this product, during pregnancy. As with anything to do with decisions made during pregnancy and breastfeeding, we recommend discussing it with your healthcare provider. 
Title
Title
Size
Quantity
$85.00

Clean, Fragrance-Free, Sustainable, Cruelty-Free

Anti-Wrinkle Support

COLLAGEN SUPPORT

PORE SIZE

SURFACE REDNESS

Title
Title
Title

Before + Afters

 6 weeks: Improvement in look of firmness, skin tone, surface redness, pore size

before and after CEO serum before and after CEO serum
Before
After

6 weeks: Improvement in look of surface redness, tone, firmness, texture

before and after CEO serum before and after CEO serum
Before
After

6 weeks: Improvement in look of clarity, texture, and surface redness

before and after CEO serum before and after CEO serum
Before
After

Complete Your Routine

The information provided on this page is for educational purposes only and is not intended to replace professional medical advice, diagnosis, or treatment. Always consult your physician or qualified healthcare provider with any questions you may have regarding a medical condition or the use of skincare products, particularly during pregnancy or breastfeeding.